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July is #IndieRetailerMonth – Join in to Support Small Business

July 2, 2020 | Entrepreneurship
independent retailer month

Shopping local and supporting small businesses has become more important than ever.  With July being Independent Retailer Month, it’s the perfect time to learn more about how shopping with local businesses affects the community and the greater economy.

One inspiring fact: If every family in the U.S. spent an extra $10 a month at locally owned, independent businesses instead of national chains, over $9.3 billion would be returned to local economies. 

Understanding the impact of your dollars gives you all the more reason to get out there or go online to shop local.

Independent Retailer Month was started by two small business retailers who joined forces in 2011 to create the movement, which starts July 1 each year.  Of course, shopping local is encouraged year round, but July is a time to celebrate independent retailers.  They help build our economy, creating more sustainable cities, towns and communities.


The Impact of Small Business on Communities

The leaders behind Independent Retailer Month collected several eye-popping facts about the effects shopping local can have on communities.

Studies by Civic Economics, a Chicago- and Tulsa, Okla.- based firm found:


Shopping during #IndieRetailerMonth

There’s many options, not only to help but to discover new independent retailers too:


Independent Retailer Month Small Business Tips and Resources

Organizers also offer a variety of tools and ideas to help small retailers join in.

Visit the resource center  for logos, posters, postcards, promotion ideas and more.  Use logos to affix to social media posts or newsletters, signs for shop windows and postcards to distribute and remind customers of what’s coming up. Small business owners also can tap an “Activity Idea Bank” to spark their creativity for Independent Retailer Month. The hints include:


A poster shop owners can download from www.indieretailermonth.com


CDC Small Business Finance is a trusted small business lender, award-winning nonprofit and advocate for entrepreneurs. Over more than four decades, we have provided $18 billion in funding to over 11,000 borrowers … and counting. Unlike a traditional lender, we have the flexibility to offer affordable loans to underserved small business owners. Our lending also plays a role in bolstering economic development, and has helped to create or preserve more than 200,000 jobs in California, Arizona and Nevada.


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